Model Empowerment Of Nutmeg Farmers Through The Diffusion Process Of Innovation Diversification Of Nutmeg Commodity (Myristica Fragrans Houtt) In Ternate City (Case Study in Ngade and Marikurubu Villages)
Abstract
This study purpose to find an effective empowerment model in the innovation diffusion activity of nutmeg commodity diversification in Ternate City. The sample used was 30 respondents. The data obtained for this study consisted of two sources, namely primary and secondary data. The analysis used in this research is Structural Equation Modeling (SEM) analysis. Based on the results of the study showed that the model of farmer empowerment through the diffusion of effective diversification innovations in Marikurubu Village and Ngade Village, Ternate City, North Maluku Province requires several variables including Human Resources Variables consisting of Extension Officers and Farmers. greatly affect other variables. Then followed by process variables including Material and Media, where the material most desired by respondents was Processed Balm using the help of infocus media. The output that will be produced is a change in the knowledge, attitudes and skills of respondents in implementing materials about processed nutmeg products to be empowered and able to compete in the market.
References
Alegantina S dan D Mutiatikum. 2009. Pengembangan dan Potensi Pala (Myristica fragrans). Jurnal Kefarmasian Indonesia. 1(2): 64-70.
Bandur, Agustinus, 2016. Penelitian Kualitatif-Metodologi, Desain dan Teknik Analisis Data dengan Nvivo 11 Plus. Edisi Pertama. Jakarta : Mitra Wacana Media. Basu Swasta dan Irawan ..., h. 87.
Bazeley, P., & Jackson, K. (2013). Qualitative Data Analysis with NVIVO. Singapura : SAGE Publications Asia-Pasific Pte Ltd 3 Church Street.
Bustaman, S. 2007. Prospek dan strategi pengembangan pala di Maluku. Perspektif: Review Penelitian Tanaman Industri
Chambers, Robert.1995. Pembangunan Desa Mulai dari Belakang.Yogyakarta : LP3ES (Lembaga Penelitian, Pendidikan dan Penerangan Ekonomi dan Sosial)
Creswell, J. W. (2014). Research Design (Fourth). University of Nebraska.
Djumadil Nurdiyanawati dan Yunus Syafie, 2019. Analisis Prospek Dan Kendala Pengembangan Produk Industri Berbahan Baku Daging Buah Pala Di Kota Ternate. Jurnal TECHNO: Vol. 08 ( 02) Oktober 2019.
Edi Suharto, Membangun Masyarakat Memberdayakan Rakyat, (Bandung: Refika Aditama, 2010), hal. 57-58.
Effendy Rustam, Marketing Manajemen,Malang: Penerbit Institut Ekonomi dan Manajemen, 2001, h.109. http://id.wikipedia.org/wiki/taksonomi-bloom.
George, M. J. (2015). The Status of Food Industry and Associated Socio-Economic Implications in Lesotho: Challenges and Opportunities. Journal of Science Policy & Governance.
Kusumaningrum, M., Kusrahayu, S. Mulyani. 2013. Pengaruh Berbagai Filler (Bahan Pengisi) Terhadap Kadar Air, Rendemen Dan Sifat Organoleptik (Warna) Chicken Nugget (The Effect Of Various Filler On The Water Content, Rendemens And Color Of Chicken Nuggets). Animal Agriculture Journal Vol. 2, No. 1 (370-376).
Miles,M.B, Huberman,A.M, dan Saldana,J. 2014.Qualitative Data Analysis, A Methods Sourcebook,Edition 3. USA: Sage Publications. Terjemahan Tjetjep Rohindi Rohidi, UI-Press.
Moleong, Lexy J. 2007. Metodelogi Penelitian Kualitatif. Bandung: Remaja Rosdakarya.
Muhammad Munawir dan AM. Neka, 2019. The Prospect of Nutmeg (Myristica Fragrans Houut) Organic Development (A Case Study in Ngidiho Village Distric of West Galela, North Halmahera Regency). Journal of Physics: Conference Series 1364 (1), 012016
Nurhadi. Z. F. 2017. Teori Komunikasi Kontemporer. Kencana Prenada Media Group. Jakarta.
Nurdjannah,N.,2007. Teknologi Pengolahan Pala. http://ejournal.balai.pengembangan.pertanian/index.php. diakses pada 12 november 2015).
Philip Kotler dan Gary Amstrong, Prinsip-Prinsip Pemasaran. Edisi a, Jakarta Erlangga, 2001 h. 69.
Rismunandar, 1990. Budidaya dan Tataniaga Pala. PT Penebar Swadaya. Jakarta. Cetakan kedua.
Rogers, Everett M. 1983. Diffusion of Innovation. New York: The Free Press, A Division of Macmillan Publishing Co., Inc.
Rogers, Everett M., Shoemaker, F. Floy. 1971. Communication of Innovation. Second Edition: The Free Press. A Division of Macmillan Publishing Co., Inc.
Sarlito W Sarwono. 2010. Pengantar Psikologi Umum. Jakarta: Rajawali Pers
Silaen, Sofar, dan Widiyono. 2013. Metodologi Penelitian Sosial Untuk Penulisan Skripsi dan Tesis.IN MEDIA. Jakarta.
Sugiyono. (2017). Metode Penelitian Pendidikan Pendekatan Kuantitatif, Kualitatif, dan R & D (23rd ed.). Alfabeta.
Sugiyono. (2018). Metode Penelitian Kombinasi (Mixed Methods). Bandung: CV
Alfabeta.
Sugiyono. (2018). Metode Penelitian Kuantitatif. Bandung: Alfabeta.
Sugiyono, 2019. Metode Penelitian Kuantitatif Kualitatif dan R&D. Bandung. Afabeta.
Copyright (c) 2022 Putri Ayu Anggraini, Sugiyanto Sugiyanto, Edi Dwi Cahyono
This work is licensed under a Creative Commons Attribution 4.0 International License.
This work is licensed under a Creative Commons Attribution 4.0 International License.